by emds | Dec 13, 2013 | Hotel and Leisure, Marketing, News
Online Reviews Online reviews are extremely important and influential factors for people who decide to book anything, from hotels, to holidays to weekend breaks. 9 out of 10 people consider online reviews as impactful to their booking decision. So, not matter...
by emds | Dec 13, 2013 | Healthcare Marketing, Marketing, News
Millennial Marketing Some points to bear in mind for marketing to the millennial generation. 1: They are well educated, and technologically savvy and privileged. They were born between 1980 and 2000; Millennials have had access to health care since birth, most are...
by emds | Nov 22, 2013 | Hotel and Leisure, Marketing, News
Social Hotels Social Media Hotels, what are they? In plain terms, they are hotels that actively use social media to not only engage with their guests, but also use it as a direct part of their sales solution process. Some hotels will have a presence across numerous...
by emds | Nov 15, 2013 | Hotel and Leisure, Marketing, News
Hotel Blogging- The Benefits Ideally all hotels would receive 100% of their bookings directly, receiving a higher margin, and there would be no need for 3rd party referral bookings that are subject to a commission, which eats into a Hotel’s margin. Unfortunately, we...
by emds | Nov 8, 2013 | Hotel and Leisure, Marketing, News
Hotel Tips for the Digital Age 10 Hotel Tips for the Digital Age: 1.Maintain your brand as best you can, try to be consistent with all your communication. 2.The easiest way to increase rates is to improve your guest satisfaction; let’s face it, you can’t just move...
